Mascara Made Easy Part I

Here we share our best mascara tricks and tips, plus how to properly apply mascara. Yes, there is a right and wrong way to do it!

How to Properly Apply Mascara

Ace your mascara application with a 3-step process:

1. Wiggle the wand left to right at the base of lashes. It's the mascara placed near the roots, not the tips, that gives the illusion of length.
2. Pull the wand up and through lashes, wiggling as you go. The wiggling part is key because it separates lashes.
3. In this final step, close the eye and place the mascara wand on top of lashes at the base and pull through to remove any clumps.

 

How to Keep Lashes From Clumping

For some, lash combs are simply too fussy. But for some makeup artists, they're a great invention and keep lashes glob-free and perfectly separated. To use a lash comb, first apply mascara at the lash base, then wiggle the lash comb through to the tips of your lashes.

Not into the lash comb? Get rid of clumps without them by removing excess mascara from the wand. Wipe wand on tissue, this eliminates blobs BEFORE you start.

Another great way to get rid of clumps is to sweep a clean, fresh mascara wand through lashes when they're wet. Also called spoolie wands, you can find these in the make-up brush area of the beauty department. Or recycle a wand from your finished mascara tube.

Don't Be Afraid to Mix Mascaras

A trick makeup artists use to make lashes pop is apply one coat of lengthening mascara, followed by one coat of thickening mascara. Remove excess product with a clean spoolie wand.

Try a Colored Mascara

Basic mascara rules are simple: Black works for everyone but can be harsh on light-skinned blondes. Blondes should opt for brown/black by day and reserve black for night. Burgundy or plum colors make blue eyes pop, as do blue mascaras. Purple mascara looks great on brown eyes.

Use an Eyelash Curler

Curling lashes gives eyes the appearance of being wider and brighter. Shoot warm air from your blow dryer on the mascara curler for 3-5 seconds to warm it up before curling lashes. Touch it first to make sure it's not too hot. It's a myth that you have to curl lashes before you apply mascara. You can curl lashes after mascara application, just make sure the mascara is dry first.

The Chella Heated Eyelash Curler

At EyeQBeauty we’re constantly looking for new products and services that enhance what we currently offer. And wouldn’t you know it…when we go looking we always find something special. The Chella Heated Lash Curler is a great addition to your arsenal when it comes to getting the most out of your beautiful eyes. 

Say Goodbye to the crimping and pinching caused by traditional lash curlers. This sleek, safe, and gentle heating wand is essential to enhance the appearance of your lashes. Designed to be used after mascara application, this curler gently warms lashes to deliver long lasting curl. You can now achieve the maximum curl without damaging your eyelashes for a beautiful & polished look.

Of course, we couldn’t offer this great new tool without also giving you a heads up on how to use it.

Here’s a little demonstration video on how to use the Chella Heated Lash Curler.

The Art Of Perming Eyelashes

   

There's nothing quite like getting a tiny piece of your eyelid stuck in the eyelash curler when you start pressing the device down as hard as you can to achieve those perfect lashes that curl up and back over your eye. Or, maybe you've accidentally gotten a lash stuck in the eyelash curler - and had piece of precious hair plucked by accident.

Now, there's SimplePerm which is a eyelash permanent wave system.  Of course, 'permanent' is never permanent, even with the typical hair (on your head) type of process. Eyelash perms, like hair (on your head) perms are actually semi-permanent. SimplePerm takes only about 16 minutes in the salon, and can give you beautifully curved lashes for up to two full months. 
SimplePerm is only sold to beauty professionals, and must be administered by a licensed esthetician. What makes SimplePerm stand apart from it's competitors is, well - simple. It's a simplified process that takes a fraction of the time. Now your clients can enjoy curvy lashes, with this safe and effective product.